How to create value in relationship branding, it’s when you take ownership of a commodity, a special talent, concept or product. What is it that you stand for? What you stand for is an experience that your customers feel from you. Don’t be Shy. When it comes a time for you to take a stand, you cannot be shy about it, you need to back it up totally, no matter what other people think … read more..
Creating a new you comes from a talk I did about “Branding U.” Since 2016 is just around the corner, it’s a great time to create a new you in your promotional and marketing efforts. Your marketing should be including these elements. We all know that if you Google Branding, it will tell you it’s about creating your logo to brand your business. In this post I’m going to push it out further. Branding … read more..
Go Local – Shop Local, there is now a Local Business board on Pinterest, under Heart@Work. Even though I write about this topic on my other sites, I am offering a special package, where I will promote your local business (this is wherever you are), for 30 days, when you sign-up on the Paid2Save app Paid2Save will help you save money, when you go shopping and it’s a great customer engagement tool, to have … read more..
Why it’s important to have accountability partners, and the benefits of having them. If we are being solo business professionals or we work on our own, it’s easy to buy our own bullshit, as we often procrastinate what we ought to be doing. If we really want great successes in our business I’ve always found have accountability partners have been key for me. Lately I’ve been feeling not as organized or productive as I … read more..
Networking is NEVER about you – it’s about the other person. Networking is WORK and it does take some preparation before you begin. Carol Deckert is the guest writer of this blog post. Are you willing to do the work necessary to improve your skills? Here are some questions to ask yourself in how well you are doing. 1. Brainstorm with yourself – write down all the ways in which you could help … read more..
Why use mobile marketing as part of your customer loyalty program. This is usually the case that loyal customers will: * Buy more * Buy across your product lines * Will pay for value add services/products * Require less product usage instruction * Do not need sales support * Are more likely to sole source * Make referrals on your behalf A complete article on Customer Loyalty can be found on Loyalty Research. Listen … read more..
These 5 rules to stay strong are written by Vincent Wright.. He’s the CEO of Brandergy Vincent Wright.. Rule #1: FACE the problem… No one on Earth can claim to be successful without facing problems. Facing problems is an ESSENTIAL part of success. It is THE FIRST STEP to your success Rule #2: FIND your strength… Every living person seeking success has strength…But, power not found is power not available. Finding your power reduces the fear of facing … read more..
The power of appreciation, works, however, it’s not something that happens right away, one needs to develop a habit. A valuable technique that Jack Canfield helped him lock in this new habit was to carry a 3″ x 5″ card in my pocket all day, and every time he acknowledged and appreciated someone, he would place a check mark on the card. He would not allow myself to go to bed until he had … read more..
Just because I’m starring at a blank page, doesn’t mean I can’t write something..here are 6 articles to read. Here’s 6 articles to refresh your marketing, even though I got them from the wayback archives many of them are still relevant for todays business startups. 1. Are You Dreaming BIG enough? Are you dreaming BIG enough? 2. Why Relationship Marketing WorksWhy relationship marketing works 3. Do you have a Promotional Strategy?Do you have a … read more..
Here’s 10 helpful do’s to get started as an Entrepreneur starting out, it’s a new beginning in your life. Everyone will have ideas and things you ought to consider..some of the questions people ask on Quora are really good, thought out and some well.. I’ll leave it at that. 1. Just get started – meaning that if you have a dream or passion of worthing you want to do, just get started. Do some … read more..
By offering benefits to your customers like having a VIP Club will increase your customers participation by 1000%. When you give them something away for free, or something that will WOW them – it will make them to want to share with their friends and family. The results of having a VIP Club for your business – have been proven many times over to have the fastest return of your customers investment of time … read more..
The Mobile phone is another marketing agent and a shopping assistant to find the places people want to buy from. We don’t go to a store without our wallets; many of us say the same thing about our smartphones. In stores, 82% of smartphone users turn to their devices to help them make a product decision. What they find online can influence their decisions right down to the very last minute before a … read more..
Wanting a few more customers? It’s a challenge that most of us suffer from. How do we overcome this?. The solution is called Paid2Save. This is a wonderful service, that works like the Entertainment books -except it’s all on line. Using an mobile app, if you don’t have a smart phone you can still use your computer. You can post your offers for free, support your local merchants and save money all at the … read more..
12 Networking Tips -here, however 11 networking tips to be Connected was written for the Scrappy Women’s Blog Rather than re-posting it you can just over to their site and read it. Liz Tadman, said “you are such a good networker, can you write for us an article about networking?” So I did. I would also like to say, that your social activities are also great networking opportunities. If you don’t have very many … read more..
FaceBook Lists is the key to stay in touch with friends, business connections, customers..etc. This is so much discussion about how Facebook isn’t working for people to stay in-touch with their friends, business connections and such that I decided to try something different. One of the things I did on Saturday, I went through all my 1,200 friends to see if I was getting notified when they posted. I discovered that 90% of them … read more..
This video is about your marketing strategy – learn how and why you want to have one. There are several different ways to create a Marketing Strategy.. one of my favorite ways to do this is to create a mind map. There are a couple software apps, I like to use. One is NovaMind the other is MindNode Pro. It looks like MindNode is for MAC users. It just makes it more fun, to … read more..
In giving you 5 ideas to keep your customers happy, this will help you to think more generous ideas. Being generous is one of the key points of keeping your customers, readers and business partners happy. I wrote a post about this in 2011. One small act of Kindness Here’s a great article about sharing your best customer service experience. Here’s a re-cap of the main 5 ideas: Give away a medical report for … read more..
You might think pain and fear in marketing? What? Pain is just a symptom. In this video I go over some tapping exercises you can practice on releasing the pain in your body and marketing that make leave you suffering. The meaning of PAIN as a verb: 1. her foot is still paining her: hurt, cause pain, be painful, be sore, be tender, ache, throb, sting, twinge, cause discomfort; informal kill one. 2. the … read more..
Do you procrastinate? This lesson is about how to release this in order for you to have more success and peace. It’s so easy to procrastinate, even the simple things – like I get an idea to send out cards to wish people well, I have found if I don’t write it down I’ll forget it or I just keep putting it off. Was it really important? Procrastination can come in a variety of … read more..
How do you disempower yourself, is really about learning to empower yourself to heal your pain. Your pain, is the language or words you use that hurts. As what is said within is also what shows up in your life, not just once in awhile but all the time. Take for examples I kept tapping out “I can’t afford it, after several sessions it slowly left my emotional body.” It no longer, bothers me … read more..
How to release your Marketing Pain in this second video lesson. It may look funny, truly you will begin to feel better. Just follow along while I demonstrate how to release each pain you have written down on your list. Go through each one. You may experience some popping, yawning, tears – these are just some signs that whatever your mind is blocking you from your the benefits Marketing, it’s being release in your … read more..
I’ve put together a series of video’s about clearing your marketing pain when you have your own marketing map this first lesson will make sense to you. If you haven’t booked a complimentary session with me yet, do it now. This may be a stretch for you to do this assignment or maybe you will think it’s just too easy to do keep watching as every week you’ll get the next lesson. I know … read more..
This blog post is about the oldies but the goodies. After fixing over 500 broken links I got to see some great content. The 14 ways to grow your list is with a CTA, meaning a- Call to Action..most recently mobile advertisers or text advertisers are offering workshops in how to get the attention of the the people who visit your site. Read more I don’t have time to blog! One of the many … read more..
Have you ever wondered what’s blocking your income? Even though you take action everyday, you put yourself out there and still nothing is moving forward for you. For years I’ve been in this dribble flow, not like money is flowing to me like a river, it’s been flowing like a tap dribble. I began to do some research on why, or what is blocking my income. Income personally and from my business. I discovered … read more..
I found this podcast on Social Media 101 in my archives and it’s relevant today in 2015. This call is a question and answer call about Facebook, Twitter, Blogging, and getting more clients, of which I am answering questions. http://rs3104.freeconferencecall.com:80/fcci/cgi-bin/play.mp3/58902038-1.mp3 Enjoy the call..
There are so many strategies, tactics that you can use in your marketing. Except these are the 5 best marketing strategies. This video was recorded in 2012, however it’s still relevant now in 2015. If you like what you are reading be sure to subscribe to the blog. If you want to get some clarity of your marketing, I will diagnose what is stopping you and what to do to move forward. Book a … read more..
Are you procrastinating? If you are, you are experiencing stress, anxiety, a sense of guilt and crisis, health problems, and severe loss of personal productivity. Procrastination also gives you social disapproval for not meeting responsibilities or commitments. These feelings combined may promote further procrastination. While it is regarded as normal for people to procrastinate to some degree, until it becomes a problem. Procrastination, happens to the best of us. Most of the time the … read more..
Quickly get more exposure for your book! Marketing your book could cost you thousands of dollars doing it yourself. You don´t have to worry about wasting your time, you don’t have to worry about ineffective strategies, and you don’t have to worry about wasting your money on other book marketing systems. The only thing you have to worry about is making sure you don’t miss out on this opportunity. Check it out now! Millions … read more..
There is something about WordPress podcasts that gives everyone an opportunity to learn more about WordPress. Whether we are newbies or experienced. On List.ly I found this list of Podcasts which other experts in the field are using posttests to get their message out about WordPress. Here’s the list of people you can tune-into. [listly id=”AUY” layout=”full” show_header=”true” show_author=”true” show_sharing=”true” show_tools=”true” per_page=”25″] Check out all the possibilities…of learning more about WordPress.
Mentors are such a key aspect your personal and business life. In this post I’ll cover why you ought to seek out mentors, where you can find them and why. A business mentor will keep you focused, ask questions to help you be inspired, get to know your “WHY” you are doing things. Share insights that you may not know about yourself or your business. They can guide or direct you out of your … read more..
This is so cool, a free book library, books and such you can share for your neighbors to read, it’s a great way to get to know your neighbors. Little Free Library Story from Beargrass Media on Vimeo. Apparently, several of these little libraries are showing up in neighborhoods. Imagine, what others things you can share. If you are interested in learning more about how this idea got started or buy a book library … read more..
Does SEO really work? I was just being a devil’s advocate when I asked this question, simply there seems to be a lot of information about it. Perhaps a few years ago you really didn’t need it, because not very many people were on line. Now, you really got to find ways to be found in the crowd. SEO is just one way..here are some replies I got back from my question. Sherry Azzarella … read more..
Building trust on line is important more now than ever. These 10 tips to build your trust factor will get you started. Not only is it about your reputation it’s about branding yourself and your company to the tribe or audience you serve. 1. Publish REAL testimonials and third-party endorsements. Always use real names and link to websites where possible. Some websites will post pictures of people and the letters they send by happy … read more..
This Video is about the BackPack Farm Program, which teaches Africans how to farm. Backpack Farm Working with Eco-Friendly Farming to Help Africans to Feed Africa. Rachel Zedeck, is a Change Agent. Join these Change Agents here. About Rachel: She works in East Africa on a personal mission to incubate projects which will help feed Africa and then the rest of the world. My projects include the Backpack Farm Program, a canvas backpack filled … read more..
HAPPY HOLIDAYS & MERRY CHRISTMAS! MAY YOUR LIGHT SHINE BRIGHT FOR 2015 ‘Twas the night before Christmas, when all through the house Not a creature was stirring, not even a mouse; The stockings were hung by the chimney with care, In hopes that St. Nicholas soon would be there; The children were nestled all snug in their beds, While visions of sugar-plums danced in their heads… For all of you who are Artists, Creatives … read more..
The 31 tips to become popular was compiled by Artists, this will help you to get more visitors and fans to your blog This list was complied after a wonderful discussion on the Art Marketing group..so between what other people were doing and what I came up with from my own tool box.. I am sure you could keep adding another tactic or your favorite one to this list. If you have anything you … read more..
Sounds interesting doesn’t it? Someone you ought to meet is a talk that I give and facilitate a workshop based on this subject. It seems to me that we are always looking for people to meet that will help us with a variety of ways in our personal and business lives. Recently, I gave a talk to a group of job seekers who are working on their introductions or UPS and seeking jobs. About … read more..
How to expand your reach, means several things to people. I’ve dug up four articles to help you to network, find more customers and the importance of networking. Whether you are reaching out to people to help you to grow your business or you are on the look out for new people to collaborate with. I’ve learned a lot more about blogging than when I first started. Yep, March 2010 is when I started … read more..
Who doesn’t want to increase their sales? I mean really optimize your sales so you can have more time to enjoy other things. If you aren’t meeting the people you need to or you should meet, why aren’t you? What part of optimizing your business is not working that you want to improve upon? One of the quickest ways to increase your sales is asking for referrals. Most people who are in business for … read more..
What is the mystery about Google+ it seems although Google has launched this platform the instructions in how to use it seems to be vague. Ah! I found a website dedicated to help you along with other people I’ve learned from. It’s seems because Facebook and LinkedIn has a social/business aspect Google needs to have one. I get asked many times how do I engage with it? How come you have so many followers … read more..
Nothing says, like “Never say it’s impossible” the best is Myra Goldrick, as she helps people unlock their own creativity. Let me introduce Myra Goldrick to you, I met her on LinkedIn, we had a chat of which I always offer people to connect with me. We got talking about the Food 4 Social Change’s – Kitchen Incubator I’m working on. One thing led to another..here I am introducing Myra to you. Today, May … read more..
Here’s 4 tips in Getting Picked Up by Journalists to share your story or media. If you want to reach journalists, bloggers, reporters or someone in the news media you’ve got to do your homework. Sending out your press release to everyone and hoping it will get picked up isn’t going to cut it. You need to figure out who you want to reach and why. When I started to look for people who … read more..
Simple Marketing ideas work the best for Artists. I’ve been speaking to many professionals who used to be Marketers, PR people who are just finding it more difficult to stay up the to pace of social media and all it’s directions. (likely the most of us) If we do try to keep up, we just work ourselves up to a frenzy and wonder why nothing is working for us. Give yourself permission to step … read more..
In finding raving fans, all you have to do are these 9 quick ways to do shoestring marketing. Shoestring Tip #7 Start a brag book, if you haven’t got one already. List your media exposure, articles that have been published. Awards that you have received. Include the press releases you have sent out yourself. Try out Pr Log Press Release service. Shoestring Tip #8 Get a logo professionally designed and use it on all … read more..
6 shoestring Marketing tips to get started in launching or growing your business. Whether you are offering products or services. Let’s get started!! Marketing Tip#1 Write your own e-zine or newsletter or online paper to reach new global customers. Use a E-mail service company such as MailChimp. Scoop it! provides content for a newsletter. Twitter paper can also help you with content. find something you are good at and someone wants to know more about. … read more..
How to use Pinterest for your business can bring tremendous traffic. I’ve been working with it for about a year, attended a couple classes in the best ways of using it. You can add a button to your blog that people can share your content on Pinterest, however if you don’t have a picture it can’t be shared. It’s a bookmark site of photo’s to help your customers can find you and share, it’s … read more..
Here a 2 ways to have higher engagement on Facebook. The first way, this action may be drastic for you, however the results speak for themselves. If you have noticed Facebook has changed how your friends show up in your news feed, the friends you don’t engage with often enough, won’t show up so eventually you don’t correspond with them often at all. Your friends have to say under the settings, to get Notified. … read more..
Here are 5 ways manage your Twitter accounts, after seeking out and trying out other platforms I decided to write a short review on the top 5. Twitter is also available..to schedule tweets, follow people and to publish. They do send out reports how your account is doing. Still think using a app or platform is better to keep track of everything. Commun.it Is a Twitter management tool, it helps you to share content … read more..
How buffer may help to to share in a bigger way. A discussion of how buffer may help you to share your content What does Buffer do? This was lifted from their website. “Buffer is a great tool that will help you in two main ways. First, you can write a bunch of posts at one time, and choose which social profiles to send them to, and then Buffer will spread them out throughout … read more..
Seasoned professionals who network are on LinkedIn, gave me their top tips in getting the best out of LinkedIn. The people I talk with who want to know more about LinkedIn, yet don’t know who to turn to, it’s nice that you can reach out to someone who knows and are willing to help you. One of the best places to get more information and knowledge is really in the groups. In this post, … read more..
One small act of kindness. This message was delivered to my inbox, rather than sort through who I was going to send it to, I just decided to post it. Kindness among other things are important to me..most of all how are we sharing, killing people with kindness, uplifting each other and giving without expecting something in return. Just to let you know, starting February 1, 2014, we’ll be accepting your stories of Kindness. … read more..
Many say artists and marketing don’t mix! Many artists hate marketing themselves. Promotion is crucial! Not only for sales, but..your events.. I totally understand these feelings but let me say that marketing can be tedious but it can also be a very positive experience for artists; it’s a great way to meet like-minded people, sell your wares, network and enjoy events you’re participating in. That being said, let me tell you…it’s also HARD WORK! … read more..
Having your own entourage is possible. There are many ways we can, the next few articles will help you to create it. Seeking ways to do change making in your business or project? Alexa Clay wrote a great article 5 Tips for Growing Change Making Community Even though she, talks about Intrapreneurs -( these are people who are growing a company within a company). It’s true doing something solo is harder than working with … read more..
Sharing your story in how and why you are in business or about what your projects are about. It’s so easy to talk to people from your head and not your heart. How can we tell our story not only in our 3 second pitch that we use out networking also in our writing or articles and having people sharing them on our behalf. There are several places where you can post your content … read more..
Here’s 5 ways to get media attention Whatever business you are in, we are always seeking ways to get more media attention. . What really is the best way to approach a reporter or journalist to cover the news or about your event? I asked this question on a group on Linkedin, I’ve only included a few comments, there were actually 52 responses. Some repetitive, some more of a discussion what they liked or … read more..
Here are 10+ reasons why you want to collaborate. Those who choose not to pursue to collaborate I believe are really short changing themselves and their organizations. Why do we think collaborating isn’t worth it? Collaborating seems to be such a BIG word, it’s really just a great way to get the word out, maintain a presence and grow faster. When I asked this question, “Why don’t more people collaborate?” Here are some great … read more..
When you are working with LinkedIn, don’t think about the numbers or how many people you are connected with, look at building relationships on LinkedIn. When you have a large number of connections, fans or followers it doesn’t always mean success. Stay connected to people you do business with like your customers, colleagues and other people who are connected with you offline as well. Like community gatherings or volunteer activities. 54.4% of people do … read more..
Creating Content with the Google hang-outs, it’s a great way to add value and brand yourself. Have you tried them yet? If not, here’s some tips to get started. When you get a Hangout invitation for a video call, just accept it via the link “Join Hangout”. How do you link the hangout with an event? Under your profile or group you create an event and plan it to be an live on air … read more..
True Livelihood, with Tad Hargrave and George Kao. Tad is known as the hippie coach. I met Tad several years ago. George of course well known as Marketing Coach. The “True Livelihood” Process — 7 Steps Process to Uncovering and Launching Your Life’s Work! George is giving us some ideas in getting started. I believe we are all moving in this direction. Do watch the video and get the steps to help you on … read more..
There are so many passionate bloggers, we work hard, we share and boost up each other and somehow we just end up with negative feedback. How can you overcome the negative feedback? Sometimes you just have to ignore it, send the person who is saying negative things about you, send them some LOVE and or perhaps just ask them what’s this all about? Take the high road in a situation. How can you support … read more..
Is your dream worthy of you? Are you dreaming big enough? As I was thinking about giving a presentation to a Rotary group about LEAF who are doing a capital campaign and I was just sharing information about the World Garden project. Have you ever wondered what am I going to say? Some speakers have canned talks in place, some will shake it up a bit. I just asked the Divine what should I … read more..
The business of how to’s about blogging is usually what most people write about on their blog. What’s your intention? What message do you want to share? Who are to writing for? When I started this blog, it was about sharing, kindness, relationships, networking, marketing and then social media. Soon it just kept expanding. Sorta lost it’s focus, as I write this post, looking back why I started Heart@Work in the first place. The … read more..
Social Circles is like a garden, so is your business or whatever project you take on. I’ve taken on planting seeds for a World Garden Project. A part of this project is planting vegetable seeds from various ethnic groups then transplanting them into community garden beds. So far in my part of this I’ve noticed of how common our vegetables are from one ethnic group to the other. Yet, people in these various ethnic … read more..
Seagate reputation fumble could be yours easily. Are you paying attention to your reputation? About two weeks ago my hard drive was failing – off I go to the MAC Genesis bar – MAC is really good at helping people with their MAC’s. They felt my hard drive was failing..because it wasn’t a MAC or 3rd party hard drive, they suggested that I go to who installed it and see what if anything they … read more..
How are we really inviting sharing each others content or following people of whom we like or of who we say we support? The question is meant to help us to think about how are we really inviting people to us in our business. Do you really invite? Let me share with you in how I got on this topic. The other day in my Mastermind group we were talking about how some people … read more..
One of the many questions that I hear people say..”I don’t have the time to blog!” If you are a solo-entrepreneur there are many things “we” need to look after, however writing your blog takes priority. To me a blog is a fantastic marketing opportunity to showcase your knowledge, demonstrate your expertise and who you are. Blogs are much more than a brochure, it’s where you can share what you do, what your company … read more..
How to get more influence in using Google+. Having more fans, people to wherever you are directing people to. This is why a Strategy is important in getting fans, leads and sales. Google+ has become more attractive for people in business it more of a site for B2B, however studies are showing the we are using more P2P than any other category. A P2P is a Person 2 Person. We need to look at … read more..
Two important terms you need to know and it’s not just DPI. The first is that Resolution (DPI) plus Pixel Dimension equals file size. Why is that important? Well, it has to do with the second term you need to know. “DPI” (resolution) is important for you to use but more importantly, what file size do you need, using a dpi of 72. Again, file size is determined by resolution and pixel dimension (height/width). … read more..
Ripplin’ is now saying they are going to be the next Social App that you want to be using. It’s already gone viral, over 900,000 people have signed up for this free app. A new social media app is coming out that has got me and a lot of other people very excited. It’s a totally new twist on social media and will reward people!!!! It’s a new concept kind of like Amazon meets … read more..
How to blog and what are some tips to blogging. This is one of the most often asked questions, that are asked in groups on LinkedIn or some of the other forum boards and of course everyone has an opinion. If you have been meaning to ask this question, let’s answer some questions here. First of all a blog to me is like a client magnet – when you share your expertise through blogging … read more..
Crowd-funding is it for you? A few years ago crowd-funding was just up and coming, now there are over 700 places to go to to raise money for your projects. I’ve been getting ready to do my own funding for a couple of project I have going on..I found a few that may be a fit for you too. Did you know that there is a new site where you can sell stock in … read more..
I couldn’t quite put my finger on it, until today..”I’ve been feeling anxious” in the past couple of days. Why? I have so many deadlines..putting together crowdsourcing proposals, grants..attracting matches for my new project.. by listening to the audio below, I have released my anxiousness..recognized that once I released them, I feel better. You can too, release the negatives- you’ll then feel better. This is an unusual post, I believe if you are feeling … read more..
What are your best customer service experiences you’ve had? Here are three experiences. Many more on Quora. First Experience: Several years ago my family came home from a very much needed vacation at about 10 pm December 30th only to find our house was in the process of burning. The next evening (1/1) we decided to eat at Carraba’s Italian restaurant to celebrate everyone being ok. We didn’t say anything about our purpose there … read more..
It’s incredibly hard sometimes to keep going, when there are so many reasons to give up, your Heart at Work is required. This is where you need to decide if you want to do something with your life or you’re okay with being average. Don’t throw away all that hard work you did – obstacles are here only to see if you’re worth succeeding! Watch this video, it’s produced by
7 Ways to say Thank you. Once you have created a community or your own tribe you’ll want to stay in touch with them. Creating your own Community page or group is a wonderful way to get to know your clients, customers and connections. Have you heard of Time Banking? It’s a community of one hour at a time. It’s where everyone has something to give. Time Banks create trust and well-being by asking … read more..
Artists, how would like to have more sales? You can, when you develop relationships with other collaborators. We all would like money come to you easily and effortlessly, no matter where you are or what you are doing? We all would agree that is would be a wonderful thing. Putting all our eggs in one basket is something I have learned that hasn’t really worked well for me. Earlier this year I decided that … read more..
Relationship marketing is the life blood of any business, especially for Artists. As your sales will come from people who admire your work. Marketing is where you promote, share yourself and your art. You are the person people seek to know more about. Your Art is the product of which you are selling. By developing relationships with people who become your customers/buyers you will now begin to grow your business. Getting sales is a … read more..
This video lesson is about know who your clients are. When we figure out who they are, it will drastically save time, money and frustration. So often we get into business thinking of what we want to do and we haven’t figured out who our clients are going to be. This is not an unusual problem. Recently, I was speaking to a guy who I hadn’t spoken to for while and he was sharing … read more..
There are many ways to get more customers. These three articles, offer you a way to check in how you are doing in getting more customers. Besides getting more customers, how are you retaining them? How is your sales processes? Without sales, or converting people into customers then perhaps we ought to quit our business. Or hire someone who can do the job for you. If you take a look at what other people … read more..
How to convert your prospects to a customer here are 4 ways in which you can. A suspect or prospect or a person of interest, a possible suspect is a possible person of interest. You still need to get them to be a customer. Here’s four ways to do this. Do you spend time with them asking questions? Do you friend them? When you spend more time with your prospects, they’ll likely then want … read more..
10 Tips that you can improve your marketing, implement them today to grow your business. Here are 10 marketing tips to get started: Marketing tip #1 Write your own e-zine to reach new global customers. Use a E-mail service company such as Mailchimp rather than your own IP. Marketing tip #2 Develop Partnerships for your Biz 1. First, tally up all your marketing assets of what you can offer to a potential partner in … read more..
Why Relationship Marketing works, it’s because people do business with people. Here are 4 tips that work. Originally when I wrote about this concept it was posted under Reverse Marketing. Wiki posts: “Reverse marketing deals with strategies that would make the customer find the company offering the product.” Some people seem to think that if they keep doing the traditional marketing like advertising it works the best. For some companies it may. When I … read more..
The main thing about successful networking as an Artist is to always remember this: “It’s not what can you do for me – but always “What can I do to help you?” Do not expect people to help you, but be very grateful if they do. Sue Martin said, she posted some information about an up-coming art project that she was doing in San Francisco. Some days later I even got a mail from … read more..
In order to have ongoing clients we need to keep the funnel full. If you aren’t keeping the funnel full, who is? Who’s doing your marketing and promotions for you while you are busy with clients? Got lots of clients? And are they keeping you busy? That’s great! This has been one of my BIGGEST lessons to learn in having my own business as a consultant. It’s been great to work for my clients, … read more..
Don’t let the closing of Kindness Week stop you from spreading Kindness around. Here’s some ways to spread Kindness. Kindness is like a viral video. It can spread quickly, and it brings smiles to everyone it touches. In fact, one act of kindness can inspire dozens of others, which results in a beautiful chain of acts that improve others’ lives, bolster our faith in mankind, and simply make people happy. Here are some examples … read more..
The ache in their heart was YES! I believe in your dreams. I will follow you. Dr. Martin Luther Jr had a dream, the people who liked what his dream was about walked with him. How can we go forth? They began to organize themselves together, soon more and more people stood up and said, “We need to take a stand.” Rosa Parks was another person who took a stand said, “I deserve to … read more..
What’s a money tree? I like to call it a visual view of what your revenue streams (money) for your business looks like, it’s a visual perspective. This painting represents a money tree. Some call it a place where you can visit in your imagination. I call it a visual view of what your revenue streams for your business looks like. One day I was out walking and hugging the trees and looking at … read more..
Enriching women means when we are giving to ourselves, then can enrich others including your family, friends and your clients. When we help ourselves we also give hope and love to inspire others to take action. How do we come together to enrich our lives? Where do we start? This interesting thing about where we start, it’s where ever we are at, as simple as this is, it’s the best place for us to … read more..
If you want to get more business you have to be open in how to get more business of new ideas. This, will help you to increase your marketing and have social proof. I’ve been having conversations with people who have not done anything new to promoting and marketing themselves and yet they sit in judgement about how other people are doing things. Or how big their list is? I am always learning about … read more..
What is the best Social Buzz you have created and what kind of results did you have? Even for someone that hasn’t yet, you can still create a Social Buzz for your business or cause. When I think of all the Social Buzz’s that happen, take a look at #GivingTuesday. They got the buy in from the Mayor of New York, any many more Executive Directors and companies. Sol Adler, executive director, 92Y “Communities … read more..
Happy Thanksgiving, it’s more than going to a another holiday commercial sale. It’s to me about celebrating with friends, family and being grateful. The words in the picture say it all! There are so many people that I am grateful in my life for, people of whom I have learned life lessons from, people mostly who are strangers that have given me a place to live, friends and connections who refer me business and … read more..
What sets you apart from other Event Planners and Services? I asked for ideas, of what do they offer besides their event services, this is what a few people said. For some of us we have added services for some of us we do extra things in-between gigs. I asked this question in a Linkedin Group that I am a member of and found some very creative ideas. Kim Rozell I offer make-up,hair, services … read more..
How do you appreciate your clients and people in your life? We all need each other in order for us to grow, to maintain our businesses and our relationships. When you don’t hear from the people in your business it’s called Silence. This is quite often what our clients often hear from us besides our marketing messages. We aren’t in the world alone, we are meant to be together – as a community keeping … read more..
Learning from our mistakes about not having trust in your relationships are usually are our biggest insights and breakthroughs. I’ve been reading the Speed of Trust by Stephen Covey Jr. It’s been quite insightful and a reminder as I think about what role do I or have I played in my relationships with people and myself about Trust. I am just sharing tips on better ways to communicate and build your Trust muscles. How … read more..
Get Inspired with Heart@Work, a bit of a pun, it works! It’s all about bringing people together. Whether it’s inspirational talks or a Conversational Cafe, came about after discussing it with my Advisory Board some ideas. It has come full circle in how it has all come about. Interesting life is. When or if you are feeling that you are in a debunk or you get depressed and you have not sure where you … read more..
Do you as a “Heart-Centered Entrepreneurs,” or sometimes called a Social Change Agent? Are you having trouble in getting your message out to the world? When I started Heart@Work..I just finished producing a conference on Kindness to Colleagues in the Workplace, from the response of this conference, it was felt that employees really wanted so changes to have healthier and happier places to work at. Non-profits were willing to do something about it, as … read more..
It seems that our circle of connections are becoming more important to us as the economy has shrunk. Here are 10 best way to rock at networking. More and more people are really finding ways to increase their connection base and to get more visibility. Let people know what you offer and how you may be able to help each other. #1 One of the things that I have been working on as I … read more..
Connecting you to greater possibilities, it means we really want you to be very successful. Success has many various meanings, what is yours? When you imagine can imagine your possibilities, your vision will be BIG. For some people taking their next step is all they have a capacity for. Both are good steps. How you you get to where you want to go? If you don’t step up, then you will? Heart@Work Productions, is … read more..
How often do you say YES? OR do you say NO to opportunities? Every opportunity for a conversation will either advance you in all your relationships or not. Have you ever been in a relationship where you want to help your partner or business, except when you talk to your husband or wife or people in your business they just keep saying NO? Guess what, every time you say no, your opportunities are going … read more..
We all want to be a member of a Tribe or group, do you have a Tribe? When we do we’ll feel understood, this will help us go after or goals and to pursue our dreams. If this is the case, why is it so hard to find a tribe or get one going? Everyone’s tribe is made up of ‘your’ people, meaning there is always a select group of people who will fit … read more..
What are you not doing to retain customers? Here are 14 tips of why you want to retain and keep your customers. The costs of getting new customers The decline of revenue The lack of word of mouth for your promotions A lack of referrals Customers are switching to another business because of better customer service A lack of support or help Customers don’t feel appreciated Not a happy place to be – for … read more..
From these few ideas, you can create your own client stimulus packages, they are great ways to build relationships and get more clients. As an Event Manager and Marketing professional, people are always asking for ways to have more clients. Most of the time you can take a look at what other companies, or verticals are doing and swipe the ideas. Once you do, then you can hire an Event professional to help you. … read more..
Without having relationships with people, you will NOT have a successful business or life. Here are 12 ways to develop relationships. It’s been interesting for me that past few months, as I have been traveling, met some great people, supported them the best I can, sometimes I have just relied on the relationships with people I’ve nurtured to help me. Then there are the people who have asked me to help them, in getting … read more..
Are you ready to deliver your message out to the world? For some people even very intuitive people they get scared. how many times have you practiced your talk that you want to deliver to an audience, and it’s not perfect yet? We all get scared of doing our next video, or tele-seminar or public speaking engagement or? You want everyone to understand you, as you are talking you’ll get some ahh moments. Can … read more..
When I have shared a collaboration project like working on the book about Building your Business with Relationships. I didn’t get paid cash for my contribution, what I got was an opporunity to work with Marnie, some media exposure..and I made a few new friends. It was a lot easier to reach #1 on Amazon together rather than doing this solo. What does collaboration mean? When we take action, work with a group of … read more..
HAPPY DAD’S DAY! May you have a great time spending it with your man in your life, or your dad…I miss mine. All the best to you! From the book Build Your Business by Building Relationships for your business, I was really into what Lisa Rae Preston’s article was about. Stepping into your Destiny. She has a quiz to find out more about stepping into your destiny her Guide to Living Your Dreams. You … read more..
How to recession proof your business..wouldn’t we all like this. If you really want to recession proof your business, you’ll want to be surrounded by people where you can bounce off ideas to a few people to can get clear. This is how my Mastermind group was beginning to help me. You really begin to see how you are recession proofing your business. Ever feel like that you aren’t getting as much done as … read more..
Success starts with being empowered – every Entrepreneur needs help in their business.. I am inviting you to join a Mastermind Group, it will Empower you to grow and transform your business and you. Each group has their own theme, for example: Prosperity Marketing Relationship Marketing Transition The right group, is filled with the right people which gives the power to immediately and significantly help you to grow your business. Many people before you … read more..
How you can build relationships that build our business. Come into my living room for a bit. I’m working with my mastermind partners, and we’re talking about marketing techniques that are working for us now.,/h2> Pull up a chair. I want to help you find different ways to grow your business through Relationships. I would love to have you join me in the next tele-seminar. Or perhaps you would like to interview me and … read more..
There are many kinds of Entrepreneurs and business owners you’ll want to be sure you work for the right one that fits your values. There are variety of different kinds and ways in which they do business. You want to be sure that you can work within their style. When you decide to work in the Direct Sales arena you want to pick someone that you feel good about, not just because they are … read more..
Are you grateful for everything in your life? If not, is it Gratitude Time for you? Even the times when you say to yourself what the??$%# is going on. Yes, all the time. Even when you feel nothing is moving along for you – or you have so many great ideas and you become unfocused it’s gratitude time. When you’ve been looking for a job for so long and nothing seems to be showing … read more..
Ever thought of yourself as Limitless? If you want to become limitless, you need to work on not having limits. One of the things I learned was as long as you tell yourself or say to someone else that you “Can’t” do something. Or if you are in the “No Party” How many times do you tell yourself NO or CAN’T? Think about it. And if someone is telling you NO or Can’t, then … read more..
Why you want to consider why should you follow your passion or starting your own business. With the job market overflowing with talent, you likely have come to the conclusion that is getting tough out there. We need to become our own free agents. Whether we like it or not. You are not just competing against other professionals, you are competing agains the shifts in the marketplace itself. For example have you noticed that … read more..
On my own journey of doing a self-discovery of who am I? I woke up this morning, knowing that where I am today is perfect. I am starting to fix what I don’t like in my life right now.. Right now, all my experiences are for good, I own that I am a child of God, I can do anything. As I begin to fill myself up, I am discovering that I am becoming … read more..
Re-creating you is about re-inventing yourself. What have your own experiences been, when work ends un-expectantly like getting laid off, or you quit or you get fired or relationships end for a variety of reasons. How can you re-create yourself? Your core of who are are is where you need to start, And she’s been on top and crashed and now can teach all of us to discover our pain. It does get deep. … read more..
Ok, you are ready to do something different, but what? Maybe you have always known what you want to do, just not sure where to start..maybe you want to start your own business or maybe you are ready to jump in to add some more excitement in your life. Mostly, we have been taking too much space and not really living our lives. After a long marriage you want to venture onto something else … read more..
We are all presented with challenges and opportunities, that we can either say YES! or not. If they are relationships that are falling apart we need to take time to grieve and pay attention to the ahh moments that we discover for ourselves. They usually pop up when we least expect it. That’s enough about that… As I was writing out my new About Mari-Lyn page for my blog, I realized that I am … read more..
Here are 11 ways to create connection evangelists to help you grow your connections. One of the things I have been doing more on a concious level is connecting with people I already know. These are people on Facebook, LinkedIn and who are in my address book. I must confess that I haven’t been that active in staying in touch with people. Yes, I have a few of my closest networking buddies, just haven’t … read more..
Even as a Networking Addict, I am always looking for ways to be better. In the Success Magazine 2011, there are 10 actions we can do today to become better at networking 1. Connect the dots this just means have clear mesaurable goals to help you to get to where you want to go. Write up your main goal and find three ways in which you can achieve it. 2. Never hurts to ask … read more..
The Thank you Economy according to Gary Vay Ner Chuk, who wrote the fabulous book Crush It. – His second book is about “The Thank you Economy”..he believes it is much easier now to develop relationships with people via Social Media. Developing relationships is time consuming, by doing the one on one with people, you want to win their hearts and minds. By doing it this way, you’ll gain better and more effective results … read more..
Why do relationships have to be so challenging? When we think about situations in our life, what communications did we miss or not communicate? Recently, I was asked if I was interested in taking over a Women’s Networking group, since the gal who has been hosting it said she was done. And then all of a sudden a couple more gals said, they wanted to help. I thought great! My intention was that it … read more..
Reciprocity works much like kindness works..by helping someone else – be sure to stay in touch with them, get to know people, even if it is just chit chat, asking them how you can support them and eventually your connections will start to reach out to you and want you to win! Many times I have offered my support by asking people, can I interview you? What kind of support or exchange can we … read more..
If your life is your canvas, what and how do you want to create it into a masterpiece? Have you ever wondered and asked yourself this? Rather than allowing other people in your life or the public to define you, why not define yourself? Be an artist think about the colors in your life, your performance as a person, who are you? Do you allow yourself to to be a painter, novelist, poet, filmmaker, … read more..
What is a Relationship and what does it really mean? What kind of relationships do we have in our business? This question came up in an interview about growing your business with relationships. What does the work “relationship” really mean. After all, we can have many different kinds of relationships in our business. What is a business relationship? a state of connectedness between people the friendship, contact, communications etc which exist between people. For … read more..
Make Kindness happen in your life, by nominating someone. The Kindness Hero Awards were given away on the 13th of November. I usually receive a mail bag full..however this year I goes people found more people to be naughty and not nice. Here are the award winners for 2011. Antony Berkman is the CEO of Blog Catalog Carol Deckert the Carol Connects Gary R. Johnson Chief People Officer John Wayne Walding – An American … read more..
Where do you find the best restaurants? or Business? Local Marketing By using Google places – list your business, when people are looking for a bakery you will be listed and customers will come find you. Or they will call ahead to find out what you have available. Be a Good Neighbor In your marketing promotions focus on what you can offer your local residents or when someone travels to your local city like … read more..
Is there a difference? Yes! I was speaking with a gal who was sharing me her experiences while she was in Sedona, for a weekend getaway. Oh, these are so nice and a must have. Since I have decided to take my relationship marketing services to a narrower niche of customer retention, particularly businesses in Hospitality. As I was talking to Margo, she was sharing the places that they went out to eat at … read more..
Where you can find support being an Entrepreneur is through your mentors, associations and experts. Some years ago, in fact September 2007 by best friend Dr. Bette Daoust and myself put together a package for a Business Association called the Master Biz Builders. We both knew at the time that every business has different stages of growth that you as a business owner will go through. I knew this when back in the early … read more..
Carol Deckert interviews Charlie Boyer shares what a give the gift of Listening – it’s a great call! Charles Boyer, Ed.D., (Charlie) is a Faculty Expert in Mentoring Leaders at Better YOUniversity, helping YOU enjoy a BETTER work-life balance with Clarity, Confidence, and Creativity. Charlie brings his exceptional people skills, organizational abilities, and a wealth of successful leadership experiences and insights to each of his coaching sessions with you. His coaching practice is: C-Star … read more..
Here are 17 ways of how to be a successful networker online. If you are involved in business, then you know that networking is essential for your success. With websites like Linkedin, Facebook, Ning and other services it is easier than ever to network online. Unfortunately, most people don’t network. Here are some quick and easy tips to ensure successful networking online. 1) Your number one goal is to get your suspects to look … read more..
It’s giving people a reason to talk about your products and services and to make it easier for that conversation to take place. Word of mouth marketing encompasses dozens of marketing techniques that are geared towards encouraging and helping people to talk to each other about products and services.
You’ve heard the news, of how popular video is becoming in your communications. It’s another tool in your toolbox for you to use. This post I am using video as my post and the second video is how I have used video for a testimonial. Two examples of using videos. Next is the other video about a testimonial I gave to Jill Tipton How do you think a video testimonial will work for you? … read more..
To empower your marketing mindset “Learn to love Marketing.” Yep, write out affirmations “I Love Marketing” “I Love Communicating” I Love to learn.” You get the idea – You’ll need a mindset to carry out your marketing, this will help you to advance your business and have customers which equal to being profitable. The kind of things that I find I am really into is using different forms or ways to communicate, to help … read more..
Here are 10 ways to retain your customers, whether it is Business to Business or Business to Consumer, it is all the same. 1. Figure out the the lifetime value of your customer you ought to offer incentive packages to retain them. Often a customer is 20x more valuable than a new customer, considering the cost of acquiring new customers. The lifetime of a customer can vary, like Lexus might be $600,000; Taco Bell … read more..
Learning how to optimize your blog is important there are several people to learn from. If you are on LinkedIn, or in other groups that talks about blogging you can get different answers and viewpoints. Kevin is a member of one of the groups on LinkedIn posted his dilemma, he’s posting 7 to 9 times a month on his blog, however he’s not getting the visitors he wants. When I looked at his site, … read more..
Here’s 10 top tips in having more relationships that can be abundant in networking buddies or referral buddies. Here are some tips in how you can begin to attract more relationships, these people will help you bring more wealth and abundance into your business. 1. Create a Networking mindset When you focus on creating more of what kind of relationships you want your openness will allow more people to be attracted to you. You … read more..
How to automate your social media, here are 9 ways in which you can get started. You don’t want do this for everything otherwise you will lose the connection to your audience. A word about automating your campaigns, particular Twitter, is eventually you will lose your client base. Social Media is about engagement and connecting with people, by having conversations with them. The tools I really like using are: Tweet Feed.com, if you partner … read more..
The power of tags & bookmarks will reflect the popularity of what you write about, what is important to other people What is a Tag? A tag or keyword is simply a word you can use to describe a bookmark. Unlike folders, you make up tags when you need them and you can use as many as you like. The result is a better way to organize your bookmarks and a great way to … read more..
Relationship Marketing isn’t speed selling, it’s about taking the time to date someone, chat with them, invite them out and then figure out if you are a fit for each other. The biggest concerns in getting business is to Brand or Differentiate ourselves from what other people are doing/ being so they want to work with us. There are several ways and key points to cover to be heard and for you to become … read more..
Many times we don’t know why our marketing isn’t working for us, I came up with 20 reasons why your marketing sucks. 1. You don’t know who your customer is or who buys your product or services. Just because your product could be used by several people, the more you narrow down your niche/audience the more successful you will be. 2. You don’t the value you offering your customer. This is a challenge when … read more..
Here are 30+ Ways Not to Lose your Customers, by using videos. 1. Deliver personal messages via e-mail 2. Create thank you or welcome messages for Twitter, Facebook, Linkedin or any other social network you belong to 3. Send Love messages to your friends and family (mine love getting them) 4. Use videos instead of using text newsletters 5. Send out a Thank you for being a customer 6. Use the auto-responder to stay … read more..
How to get more quality customers has been written about so much that I wonder if we have become blind to the idea of doing out of the box tactics or strategies. We tend to listen to many experts in giving us advice how to do this. I like using crowd-source ideas, by listening to what other business people are saying and doing. The challenge for most of us is that when we are … read more..
Creating a nurturing drip campaign is important to your customers. Your audience will love you for this..growing better relationships for your business Using drip campaigns on a consistent basis this is usually used to nurture your leads. Most often your messages are delivered via e-mail because of a short-term around. Each of your messages are sent out in a campaign to build upon each message. It encourages a specific action that you want the … read more..
Are you Listening to your audience, if not you are missing out on the conversations you need to pay attention to. For example I was speaking to a gal about what she does and how she is trying to help small business owners..(I was where she is many years ago) and what I found is, that she wants to provide a solution to them that she thinks they need. Well, they may need it, … read more..
How to generate more, customers, fans, visitors, and leads that will turn into better, friendly long term relationships. HubSpot they have developed a concept of Inbound Marketing, it is without using advertising, direct marketing, cold calls, ads in the newspapers and on TV. This type of marketing tends to be stale and ineffective. When did you last respond to an ad from your local paper? You might of called them to ask for more … read more..
Building collaborative relationships are when two or more people come together to work together to realize the shared goals. This is more than the intersection of common goals seen in co-operative ventures, but a deep, collective, determination to reach an identical objective. Most collaboration requires leadership, although the form of leadership can be social within a decentralized and people who advocate or will support a principle. In particular, teams that work collaboratively can obtain … read more..
We need to shift our mind-set, by shifting to collaboration. Are you ready to grow exponentially? Are you feeling overwhelmed, not leaving enough time for you for you to enjoy your life? You know who you are, ready, willing and want to grow to the next level. How do you do this when you are already so busy? It’s called collaborating. We need to shift our mind-set, shift of how we are doing things, … read more..
Please DO my social Media Marketing survey click here. If you haven’t figured it out by now Social Media is about relationships. So many people seem to think that the more connections you have then it’s about calling this social proof. I don’t agree simply because you can have many followers, if they aren’t willing to share information or promote you or even ask you how they can help you or collaborate with you … read more..
In order to serve you better, I want to find out what is working for you and what is not. When Michael A. Stelzner wrote a white paper about Social Media Marketing in 2009, much has changed since then. I have also changed what I write about on Heart@Work as well. This is simply because I am more passionate about relationships, growing a community and helping people to do this, since it really what … read more..
Advantages of Blog Content Contributions From Sales Perspective Posted by Pamela Seiple We’ve compiled a list of advantages: 1. Drives More Content: More contributors means more people to create content, which is a good thing because research has shown that keeping your blog fresh by publishing content regularly leads to better blogging success. 2. Divides Responsibility: More contributors also means the responsibility of producing a steady stream of new content can be divided among … read more..
Valentines day is tomorrow Feb 14, which also Kindness week begins. I have created a video message for you. At the end of this video, it would be nice if you would take the time out to reach out to your connections by calling them. Even if it is only to re-introduce yourself and by asking them what they need help in. When they ask for help be sure to follow up with them, … read more..
How to add value to your relationships. Part of the value you add is when you know your persona of your customer. This part of the process in any business on or off line connections, customers, clients or buyers is so key..yet so many people that I have spoken to want to avoid it. Why? When it will make it so much easier for you and you’ll save a lot of time. This works … read more..
It’s the vibration of true love, that feeling of being in love. Love and appreciation are identical vibrations. It’s about being who you are. Feeling good. When you focus on what you want your life to be, you will come closer to appreciation. Appreciation is that tuned-in, tapped-into and turned-on feeling.