Relationship Marketing

Giving a Complimentary ebook on Social Media Marketing. Go to this page

Collaboration

Art by Ken Elliot

By creating a culture for the greater good in working with people you can have the best relationships in your business. It’s nice when people appreciate what you do for them. It’s also a feel good when you know this. When we feel good for someone who is nice to us, they understand and will help you more easily.

How can you inspire them to want to work with you and help you? You want to create goodwill by sharing your content, helping them when they need it, offer assistance this shows that you care, will build trust and a good working relationship.

I wrote an article on Feb 26, 2005 about how you can create a kinder workplace environment. If you don’t have one, then surround yourself with a community of collaborative and cooperative people.

Being kinder means to provide heart felt experiences within your business and community, it’s really your Social Circle. Have you ever experienced an act of kindness from a stranger and the experience that you felt WOW that was nice?

This is one of your goals to create a WOW experience or when you end the conversation with someone, you feel good. That you were glad to have a conversation with the person.

One day when I was at a networking meeting, one guy asked me what I did and I said, “I”m in the Kindness business.” He said, “That’s a great business to be in. He said, back to me, “Businesses are made up of people and without people we don’t have a business.

Your goal is to do acts of kindness without an expectation of return.

• Anomalously send someone a card or a note or video of thanking them for all that they do or something that would be meaningful for you the sender and for
them to receive it.
• Give encouragement, a kind word, a smile or even just a hello
• Set up a referral program and give Time Dollars to people who refer you.

Define what you value and what you do better than any one else, find people that are similar to you and start creating your own Social Circle. Ask lots of questions, find out how you can work together.

• Are there opportunities that you can work on together?
• Is there away you can help each other for mutual benefit?
• Do you have the same audience?
• Do you share the same values?

Decide today to reach out an talk to someone, you will discover that you will have better relationships, be happier and will attract more like-minded people to you. You can start forming a Social Circle by joining our LinkedIn group.


Using Kindness as a strategy to improve your relationships, family, customers and friends in how we treat them, it raises the bar for others to follow your example. How we treat people shows how successful we are in our lives. By the way, this includes how we treat ourselves.

Get started today!

{ 0 comments }

Which way for quality customers?



This topic has been written about so much that I wonder if we have become blind to the idea of doing out of the box tactics or strategies. We tend to listen to many experts in giving us advice how to do this. I like using crowd-source ideas, by listening to what other business people are saying and doing. The challenge for most of us is that when we are in our own forest – in other words we in the middle of our own business problems that we may feel overwhelmed at times.

Here’s some more ideas about getting more customers through your relationships.

  1. By focusing on who your customer is, what kind of service/s are you offering to them.
  2. What’s your business model? How are you planning to create a profit for yourself?
  3. Social media can be an effective way to secure new clients. Sometimes it’s not about the quantity, but the quality of customers you have
  4. Create strategic partners, by tap into other distribution channels
  5. Pick 1,000 of your connects, suspects and start networking with them, once you have put them into your drip marketing campaign, select another 1,000. When
    someone shared this, this to me was my solution to trying to stay in touch with my LinkedIn connections. Or who ever they are for you.
  6. Do a highly targeted internet marketing strategy to help you get high quality leads at a fraction of your cost.
  7. Some say having an e-book works. As you insert your specialized knowledge that can be of interest your your online uses.
  8. If you are a local business be sure to be online. I was at a local women’s networking meeting, 20 out of 100 women were on-line the rest of the business
    owners felt because they were local businesses they don’t need to be. This is really a false belief. If you are looking for something what do you do 1st? I Google
    it. If I meet someone online and I am going to be in their area I meet them for coffee. If I find something I am looking for on line, and it can be found locally, I
    can call them.

These are just a few more, I would love to hear some new things you are doing.

Mari-Lyn Harris

{ 2 comments }