Building a World where Kindness is how we live, work and belong. For purpose-driven Entrepreneurs and Communities, who care.

Month: January 2019

kindness relationship appreciation
4 Tips for Making Your Customers Special

The 4 tips for making your customers feel special are really simple. Being thoughtful, nice and kind just takes you some time to pay attention. If a celebrity walked into your office, how would you behave? If you are like most people, you would stop, stare and drop what you are doing to pay attention to them. Eager to to serve them. If Halle Berry walking into your restaurant, you would immediately, guide her to one of your best tables? If Tom Hanks called you…

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What is a Relationship?
What kind of touch points are you doing?

What kind of touch points are you doing, these points or reaching out efforts are about growing your relationships with your current and future customers. The idea of reaching out to them should be more about 80% relationship and 20% marketing and sales. How to you start to create the trust factor in your practice or business? It’s what Josh Turner has written about “The-Trust-Equation-1.” It’s not new material it’s a look at why it’s important to to have your customers trust you more. He…

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David alpin relationships
Why Relationship Marketing

Why Relationship marketing, it’s better for customer loyalty and to increase your sales. A purpose driven company takes a look at everyone and all the aspects of the company and what matters. Writing about this topic became important to me as I saw LOWES switch when the new CEO came on board. There have been a lot of changes which angered the community and the people who worked for them. In a sales only based company the only thing that matters is sales. There are…

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