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Authentic Integrated Marketing

Social Media

First with the introduction of the internet as another marketing avenue, and then with the popularity of social media, followed by the proliferation of different social media platforms.  In this new era of integrated marketing, you need to think about and balance a lot more consumer demands. It’s more than just having a good logo and trying to get brand recognition.  Today’s successful marketing campaigns are integrated yes, but they need to do more …

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