The Complainers

The complainers, are one of four categories or types of personalities  that you can plan in advance in creating your customer retention action plan. Passives – They are likely to do nothing, they often think the consequences aren’t worth the time and effort. What are passive customers? Glad you asked In all customer populations there is a small group (between 5-10 percent usually) that you almost don’t know you have. These are the companies (B2B scenarios), or customers (B2C) that bought your product or service,…

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