Storytelling. Have you ever thought about the power of storytelling your business? This has been one of the most effective ways to connect with my audience. As an Entrepreneur, I’ve come to realize that sharing my personal journey has been one of the most effective ways to build a strong brand. So today, I want to encourage you to tell your story. When I first started my business, I was hesitant to open up about my own experiences. I thought that my journey wasn’t relevant…
Start with the end in mind, if you are considering in putting a plan together in how you want your legacy to be. Often we wait until the end to make these kind of decisions. I spoke with Pat Lynch last year about losing her husband, and it wasn’t an expected event to happen in their lives. It did, even though some things were set-up, we are really never prepared for the end or when we transition out. What we can do now, is prepare….
Let’s talk about marketing. It’s the lifeblood of any successful business, as a change maker, you need to be on top of your game, getting the word out about your products or services. Fellow entrepreneurs and change makers, marketing your purpose or mission is the key thing for your businesses. But here’s the thing: traditional marketing tactics are becoming obsolete. In today’s fast-paced, digital world, consumers are bombarded with hundreds of marketing messages every day. It’s no longer enough to simply push your product or…
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